Small Business Websites - The Process - Innervisions Websites

Small Business Website for Start Ups Setup Within a Week

I will help and guide you through the whole process of setting up a Small Business Website for the first time.

Our price range for website services for small business.

Start-up - mini website from $700 ($197 Deposit required)
Intermediate website from $1500 ($500 Deposit required)
12 page website starts from just $3000 ($1000 Deposit required)
A complete customised website development starting at $3000

Order Your Website for Business Today with a $197 deposit and I will follow up with with a list of goals to help you get started straight away.

In order to help you improve the results of your proposed website marketing project, we will help you with the whole pre planning process and provide a fast track path through the maze of options in front of you.

STEP 1

You can get started today by arranging a free consultation to process your needs and objectives for pre planning your website development proposal.

Projects can be started after the meeting by paying a deposit of $500 via direct deposit, cash or paypal.

Some projects will also require a written project proposal to be signed and approved by the business owner before work proceeds.

To gain an insight into marketing your business online download our Free info guides to learn about website planning and marketing your business online >>

Order Your Website for Business Today with a $197 deposit and I will follow up with with a list of goals to help you get started straight away.

STEP 2

Your Second Step is to buy a domain name for your Business name

From deciding on a domain name for a web site address (www.yourbusinessname.com.au) using your business name or keywords through to making decisions about site’s structure and design aspects.

We offer a one-stop point to organise the whole process and get you up and running within days of your order. From organising your domain name to your web site hosting account to developing your website as well as facilitating your email addresses.

This step involves selecting your domain name for you business branding and promotions. This step is extremely important for many reasons of credibility as well as for being found from keyword searches.

For an Australian Domain name, dot com dot au you will need to provide ABRN and ABN and the requested domain name will need to be a derivative name of you registered business name.

STEP 3

Your Next Step is to buy a web site hosting plan

Hosting for your Small Business Website needs to be reliable, secure and considered separately from your existing ISP services. As you need to have access to reliable support and assistance for all your web site hosting needs a dedicated service for business is seriously considered to be essential to your success online. These needs include reliable, secure backup and email systems.

STEP 4

Your Main Goal for a Small Business Website is to develop your marketing message and your information content for various pages.

Getting your website content organised can be a major problem for many small businesses due time restraints or not knowing where to start.

Initially, simply start by collating your existing information that you have used to promote your business in traditional print media such as general information about your business, contact details, what products and services you provide, and terms etc in order to start mapping out a series of pages for your website.

Your website content needs to consider your main message to your target market as well as the base level aspects of who, what, and where, but also, from a marketing point of view “what is your business proposition”.

Your business proposition is is often referred to as your USP (Unique Selling Proposition) or USV (Unique Selling Value) and needs to be considered within your marketing strategy and how you aim to use your website.

More planning guidelines for developing your website content plan, download our Free web planning reports and guidelines

Website Planning Tips

To start your Small Business Website content development:

The first place to start is to consider the following questions:

What are the main reasons and purpose for you to use a website for promoting your business?
List the objectives that your web site will aim to achieve?
List the expected results that you aim to achieve from using a small business website?
How do you intend to reach your target market and market place?
What actions do you want your visitors to take on your web site?
Have you profiled your target market in terms of what are their main needs?
Have you created content to outline a solution to your target market needs?
Have you listed the main problems that your target market that you can provide solutions for promoting online?
Have you listed the features and benefits of your solutions offered?
Have you collected a set of testimonials from past customers outlining the problems and the solutions that your product or service provides?
Have you considered social media and how you could use it to reach your target market?
Have you considered specific keywords that your target market could potential use in search engines to find solutions that you provide?
Are you intending to sell products and services online? If yes, what methods or systems will need to be considered for costs?
Will mobile app’s be considered to promote to your clients?

For Small Business Website design point of view

Have you studied Small Business Websites within your market sector to research and analyze what your competition is doing in a range of aspects including layout style and target marketing?

Have you documented a number of websites that you like the look of or think are relevant to your own goals and expectations.

Small Business Website Project Plan

And finally, one of the biggest parts or planning your Small Business Website is to create a “Plan” to identify the main navigation menu links.

A site map or site plan is typically done using pencil and paper drawing out boxes and lines showing the hierarchy of top level menu and secondary level menus which are known as sub-menus.

Creating a site map plan is an extremely important step for both author and web designer to see such a diagram before starting anything, even before considering getting a quote.

Such a site plan with highlight any problems for existing content or identify content that needs to be developed. It also explores layout as well as what sub-menu links are to go where on what pages within the whole website.

A web site plan can save you hours of potential work to avoid a situation of developing a project without direction similar to throwing darts at a dartboard blind folded. An example of a simple site map schematic plan can be seen at
www.innervisions.com.au/web-site-map-skeleton-example.pdf

Innervisions web design services are focused help you to improve your Small Business Website results.

As a web designer I have taken on a responsibility to help customers by listening to their needs and wants in order to pursue positive results as needed. As part of this responsibility I have endeavored to discover for myself the methods to respect the search engine requirements to unlock and identify the necessary steps required to improve your web site visibility.

To help my customers raise awareness about these search engine requirements, I have gathered together information outlining the what, why and how web sites need to be keyword structured to be more visible online.

To find out more about how we can you your business online use our contact page form

If you are interested in letting innervisions help you in any of your web site projects for web site visibility, please let us know by contacting us via our web form or download our Free Web Planning guides and we will be in touch with you soon.

Best regards for your web site results. If you would like personalised assistance with your web site project, contact me for a consultation or to access our free planning guides.

Gavin Gilmour

Resources

To Get Started Today to setup your Domain Name and Hosting go to >>> jbehosting.net

The web site hosting service that we use is Johanson Brothers Enterprise hosting which is a Family business based in Canberra Australia.

JBEhosting provides reliable services for customers who want the most suitable, usable and flexible support services at reasonable costs.
Phone: 1300 858 123 to discuss your specific needs.

Small Business Websites – The Process